We’re YENLING PRIVATE LIMITED (“we” or “us”). With this privacy policy, we want to help you understand how PicPop processes the personal data of users (“user” or “you”) of the PicPop mobile application (“app”), as well your options when it comes to managing it.
The following bullets highlight a few key details about the app and our security measures:
1. PicPop is a photo-editing app and also gives you the ability to generate new images with AI.
2. You retain control over the images you upload, enhance, and generate using PicPop. We don’t sell, trade, or claim ownership of any of your images —no matter whether you use PicPop to edit your existing images or to generate new ones. This also means that you are responsible for the images you generate.
3. PicPop's technologies are not used to identify or authenticate people in the images.
4. Your images aren’t used to train our AI technologies.
YENLING PRIVATE LIMITED is the data controller. We’re an Singaporean company based in 346C KING GEORGE'S AVENUEKING GEORGE'S BUILDINGSINGAPORE(208577).
For any requests about how we use your personal data, you can email us at feedback@aipicpop.com.
The following activities are always performed when you use our app. This means that if you decide to access the app and make use of its features, your personal data will be used for the purposes listed in this section. If you choose not to provide your personal data in this section, you won’t be able to use the app.
Your personal data is utilized to facilitate your usage of the app and to ensure that you have access to all its features and functions. The following data is used:
Device ID, User or mobile identifiers (such as device identifiers, and custom identifiers that we generate to identify our users)
Information about your subscription
Information about your interaction with the app
Images that you upload, and generated by the app (such as enhanced photos and AI images). To edit photos or generate AI images, the app needs access to your library and your camera. You have to expressly allow this access through the request pop-up that appears on your device. Until you decide to upload such images, the images don’t leave your device and are not stored on our servers. After you finish editing or generating images, the images that you upload before will be immediately deleted on our servers. This means that we only store your images temporarily for processing
Metadata extracted from the images that you upload for enhancement (for example, gender, age, skin tone)
Information about faces in the images you upload, including, for example, information that estimates the location and shape of facial features (”face data”). We use face data only to enhance your photos and create the AI images you request. In no instance does PicPop process face data to identify or authenticate people in images or videos you upload.
We hereby make it clear that PicPop will not retain any of your facial data for a long time or indefinitely. It will only be temporarily retained when you interact with the application. We will delete the facial data immediately after the interaction ends. We attach great importance to user privacy information and will not retain any user's facial data.
Reasons for temporary retention during your interaction with picpo: images you upload and images generated by the application (for example, enhanced photos and AI images). To edit photos or generate AI images, the application needs to access your gallery and camera. You must explicitly allow this access through the request pop-up window displayed on your device. These images will not leave your device or be stored on our servers until you decide to upload such images. After you finish editing or generating images, the images you previously uploaded will be deleted immediately on our servers. This means that we will only temporarily store your images for processing.
Length of temporary storage of facial data: We will not store facial data indefinitely. The storage length is the temporary retention time during your use of picpop. We will delete the facial data immediately after your use ends.
We will not retain any of your facial data, so we will not share your facial data with any third party.
We use your personal data to send you administrative and technical updates, and to process and respond to your customer support requests and any other communications you send us. The following data is used:
Identifiers (such as name and email address)
The content of your communication
We use your personal data to ensure the quality and the proper functioning of our apps by analyzing, preventing, and correcting failures and bugs, and to prevent the illicit use or misuse of the app
Also, Your personal data may be used to improve and develop our products and services. For example, we may process your data to conduct statistical analyses or other research activities to optimize our features and provide you with new ones.
The following data is used:
Device ID, User or mobile identifiersDevice ID, User or mobile identifiers (such as device identifiers, and custom identifiers that we generate to identify our users)
Information about your subscription
Internet and network activity information (such as information about network usage, Internet connectivity, latency, failures, crashes, and error logs)
Information about your interaction with the app
Inferences we generate and other related information about your use of and experience with the app (such as your responses to in-app surveys and your feedback if you take part in our interviews)
Metadata extracted from the images that you upload for enhancement (for example, gender, age, skin tone)
Your gender (if you choose to share this information with us)
When performed, the following activities are performed only with your consent. This means it’s up to you to decide whether or not to provide your personal data, and you have the right to withdraw your consent at any time. If you choose not to provide your data, you’ll still be able to enjoy the app's services and features.
Only with your consent, when you report issues about the AI generation, we may use your images to check and rectify the reported issues and improve the generation of future images.
We use your personal data to carry out marketing activities and to send you information and marketing communications about our apps (such as tips, offers, and newsletters) through emails and push notifications.
The following data is used:
Device ID, User or mobile identifiers (such as device identifiers, and custom identifiers that we generate to identify our users)
Information about your interaction with the app
Inferences we generate about your use of and experience with the app
We’ll send you push notifications only if you grant the relevant permission by enabling push notifications on your mobile operating system settings.
We use third-party tracking technologies to serve you personalized ads. You can find more information on how these third parties use your personal data by reading their privacy policies linked in the section In-app tracking technologies.
The following data is used:
Device ID, User or mobile identifiers (such as device identifiers, and custom identifiers that we generate to identify our users)
Information about your interactions with the app
Advertising data (such as ad conversion information and advertisements seen)
Your ad tracking choices and consent to receive personalized ads (if granted), and inferences about your interests and preferences
IDFA (on iPhone or iPad) and AAID (on Android devices) are unique device identifiers provided by the operating system that allow advertisers to track and identify a user for advertising purposes. You can turn off this tracking from your mobile settings by following these steps:
On iOS and iPadOS 14.5, go to Settings > Privacy & Security > Tracking and tap to turn off or turn on “Allow Apps to Request to Track” or “Permission to Track” for a specific app. On previous iOS or iPadOS versions, go to Settings > Privacy > Advertising and turn on “Limit Ad Tracking.”
On Android devices, go to your device's Settings app or the Google Settings app > Services > Ads and turn on “Opt out of Ads Personalization.”
Your personal data may be processed in certain extraordinary circumstances that aren’t related to the functioning of the product. These extraordinary circumstances are as follows:
Any kind of your personal data may be used to comply with our legal obligations, including requests from public authorities, and to prove that we have complied with them, such as in the event of a request from a public authority.
Your personal data may be used to establish, exercise, or defend our rights and those of our employees, and to carry out corporate transactions or operations. For example, your data may be processed in the event of bankruptcy, merger, acquisition, reorganization, and sale of assets or assignments, and the due diligence related to any such transactions. We may process any kind of information necessary to ensure the correct execution of the activity.
Your personal data may be transmitted to trusted and reliable third parties. This happens only when there are lawful grounds for the transmission. We don’t sell your data, including your images, to third parties under any circumstances.
Third parties that carry out activities related to our business and operations. Such parties can operate either on our behalf as data processors (for example, IT or storage service providers) or as autonomous data controllers (for example, professional advisors providing advice or otherwise protecting and managing our business interests).
Third parties that collect personal data about you to show personalized advertising (if you consent to the installing of tracking technologies). To learn more about their activities, see the third parties’ privacy policies linked in the section In-app tracking technologies.
Advisors and new owners, in the event that we carry out a corporate transaction or operation such as a merger, acquisition, reorganization, sale of assets or assignments, and as a part of the associated due diligence.
Public, judicial, or police authorities, within the limits established by applicable laws.
Other parties as necessary (for example, competent authorities), if we have reason to believe that your actions are inconsistent with our user agreements or policies or that you’ve violated the law, or if it’s necessary to protect our rights, property, and safety or that of our users, the public, or others.
Additionally, we may share your personal data if it’s required for the fulfillment of a legal obligation, or if you give us your consent to do so.
Our servers are located in the U.S.. If you are accessing our services from outside of the U.S., please be aware that your personal data will be transferred to, processed and stored in the U.S.. By using our services, you acknowledge and consent to the transfer and processing of your personal data in the U.S. as described in this Privacy Policy.
In order to provide our services to you, we may collect and store the necessary information associated with your account. This data will be retained in your account for as long as your account remains active, unless you choose to delete it yourself. You have the ability to delete your account at any time.
During the processing of images, temporary storage of your data may be necessary. We strive to limit this storage to the minimum amount of time required for processing and will delete this data once the processing is complete.
Apart from the essential account information and temporary storage of image data during processing, we do not store any other personal information. We are committed to respecting your privacy and handling your personal data in a secure and responsible manner.
We provide choices about how we process your account information:
You can correct, download or delete the data in your account in the settings;
You can request access, correction or deletion of the data by contacting us and
You can opt out of receiving marketing messages in the “Email Preferences” section of Your Account settings here or by clicking on the “unsubscribe link” provided in such communications. However, you may not opt out of Service-related communications (e.g., account verification, purchase and billing confirmations and reminders, changes/updates to features of the Service, technical and security notices).
Please refer to your mobile device or browser’s technical information for instructions on how to delete and disable cookies, and other tracking/recording tools. Depending on your type of device, it may not be possible to delete or disable tracking mechanisms on your mobile device.
The laws of your regions may grant particular rights in respect of personal information.
In some circumstances we will not be able to comply with your request regarding your personal data. If we are unable to remove any of your information, we will explain why. For example, we may not be able to provide a copy of your information where it infringes on the rights of another user. In some cases, you may have shared your information with third parties, such as by publishing your image on a third party’s website. In that case we will not be able to delete the information, and you will need to contact that third party directly.
The app may include links to other websites or services operated by third parties. The activities described in this privacy policy don’t apply to data processed by third-party websites and services. Your browsing and interaction on any third-party website or service, including those that have a link or advertisement on our website, are subject to that third party’s own rules and policies. Please acknowledge that we’ve got no control over, and we're not responsible for, the actions and privacy policies of third parties and other websites and services.
We may modify, integrate, or update—in whole or in part—this privacy policy. We’ll notify users of any modification, integration, or update in accordance with applicable privacy laws.
If we make modifications, we’ll notify you by revising the date at the bottom of this privacy policy and, under certain circumstances, we may also notify you by additional means (such as via email, pop-up, or push notification).
When we refer to “tracking technology” or “tracking technologies” in this policy, we mean any technology that stores or accesses information on the user’s device, including SDKs, tracking pixels, HTML5 local storage, local shared objects, and fingerprinting techniques.
The tracking technology examples are as followed.
Technical tracking technologies
These are used to transmit messages over an electronic communication network or to provide a service specifically requested by the user. Therefore, they’re necessary for the app to function correctly, and for providing the service requested by and offered to the user. As technical tracking technologies are necessary, they don’t need your consent.
Analytics tracking technologies
These serve to track the traffic and performance of PicPop by collecting aggregate data on the number of users and how they interact with the app, which helps to improve its services.
Normally, analytics tracking technologies are used only with your explicit consent. However, in the following cases they’re treated like technical trackers, so don’t need your consent:
When they’re used only to produce aggregated statistics that are performed through the controller’s own resources and that don’t turn into activities that go beyond statistical counting and assisting business-related decision-making
When the third parties don’t match the analytics trackers' data with any other information, and don’t send any data gathered to other third parties
This app uses the following types of third-party tracking technologies:
| NAME | TYPE OF DATA THAT COLLECTED OR USED | PURPOSE | DESCRIPTION |
|---|---|---|---|
| Firebase | 1. Used to collect data about user usage or application performance around the application. Crashes during user use to improve APP performance 2. Used to collect data about user usage or application performance around the application. Used for analysis (crash capture and performance impact monitoring) | Improve APP operation | A tool provided by Google that’s necessary for the app to correctly interact with the backend and provide you with key features. https://policies.google.com/privacy |
| ADMOB | Used to display or target advertising/marketing information, or measure advertising effectiveness. For example, displaying ads in your app, sending push notifications to promote other products or services, or sharing data with advertising partners. | Advertising or marketing | The official advertising or marketing SDK provided by Google is one of the important tools for app monetization. https://policies.google.com/privacy?hl=en |
| Applovin | Used to display or target advertising/marketing information, or measure advertising effectiveness. For example, displaying ads in your app, sending push notifications to promote other products or services, or sharing data with advertising partners. | Advertising or marketing | SDK used for advertising or marketing is one of the important tools for app monetization. https://www.applovin.com/privacy/ |
| Meta Audience Network | Used to display or target advertising/marketing information, or measure advertising effectiveness. For example, displaying ads in your app, sending push notifications to promote other products or services, or sharing data with advertising partners. | Advertising or marketing | SDK used for advertising or marketing is one of the important tools for app monetization. https://www.facebook.com/privacy/policy/?entry_point=data_policy_redirect&entry=0 |
| Liftoff Monetize | Used to display or target advertising/marketing information, or measure advertising effectiveness. For example, displaying ads in your app, sending push notifications to promote other products or services, or sharing data with advertising partners. | Advertising or marketing | SDK used for advertising or marketing is one of the important tools for app monetization. https://liftoff.io/privacy-policy/ |
| Mintegral | Used to display or target advertising/marketing information, or measure advertising effectiveness. For example, displaying ads in your app, sending push notifications to promote other products or services, or sharing data with advertising partners. | Advertising or marketing | SDK used for advertising or marketing is one of the important tools for app monetization. https://www.mintegral.com/en/privacy |
Our Services do not address anyone under the age of 13. We do not knowingly collect children’s personal information without their parents’ or guardian’s consent. For some of users that are determined as children according to applicable data protections laws, to comply with the requirements of applicable data protection laws, we should obtain the parent’s or guardian’s verifiable consent before processing children’s personal information. Hence, we need to collect parent’s or guardian’s personal information including name and online contact information to enable us to communicate and obtain consents from them. Such personal information is only used for obtaining parental consent, and this information will be deleted within a reasonable time. If we do not receive parental consent within a reasonable time, we will delete the parent contact information and any other information collected from the child in connection with that activity.
If we learn that a user is under the age of 13, we’ll take reasonable steps to delete any processed data and close the associated account. If you are a parent or guardian of our user and learn that the user’s data is processed without your consent, please contact us via feedback@aipicpop.com and we will take reasonable steps to delete the processed data.